If students are looking to forge themselves a career in marketing, the MSc in Marketing at Bristol Business School will give students a solid qualification, and the skills and insights, to lift them above other candidates in the job market, whatever their background or UG degree subject area.
This well-established and highly respected course will give students a thorough academic grounding in the subject, as well as developing their knowledge, experience and skills, to open the door to a wide range of rewarding marketing careers.
This is a fast-paced field, and the course is kept constantly updated and relevant to the latest developments in business practice. Students will develop a comprehensive grounding in:
- Planning, strategy development and implementation
- Analysis of customers, markets and industry
- Marketing communications
- Research, investigations and data analysis.
The course draws heavily on real-world issues, so students will learn the theory but also how to apply it to real-life situations. Students will also have plenty of opportunity to engage with employers, with guest lecturers from industry, and research opportunities where they can work on real marketing problems.
