Master of Science - Design Innovation

Program Description

21ST CENTURY INNOVATION There has never been a better time to study innovation! Innovation is the no. 1 priority of the Irish government as a driver for economic growth; it is the central pillar of EU and US development strategies. Companies large and small also recognise the essential need for early-stage innovation research that uncovers crucial understanding of user needs, socio-cultural trends and insights, which lead to exciting and differentiating new innovation concepts. “There is political agreement in Europe that to ensure competitiveness, prosperity and wellbeing, … the progressive shift in emphasis of European innovation policy from exclusive reliance on ‘technology push’ to more demand- and user-driven innovation must continue.” (Design as a driver of user-centred innovation EU Commission, April 2009) FOR ALL INNOVATION LEADERS This MSc offers the opportunity to become a leader in Design Innovation for your organisation. The MSc in Design Innovation gives a practical education and experience in the key themes that drive 21st century innovation, such as innovation strategy and deep understanding of human needs, behaviours and socio-cultural trends. You will learn the methods to research, acquire, analyse and present this understanding as well as the techniques and skills to synthesise actionable innovation concepts.