Master of Arts - User Experience Design and Applied Innovation

This full-time Master of Arts programme equips students with the skills to lead in the dynamic fields of UX design, innovation, and digital product development. It is designed for ambitious professionals who are ready to make a significant impact in technology-driven industries.

Participants explore the full UX journey – from concept to prototype – gaining in-demand expertise in user-centred design, interface development, innovation strategy, and digital transformation. Through real-world challenges and continuous assessment, the programme encourages innovation, problem-solving, and leadership with clarity and purpose.

The Master of Arts in User Experience Design and Applied Innovation is delivered within the Atlantic Technological University (ATU) Quality Assurance and Enhancement framework and is awarded by ATU. IBAT Dublin manages the day-to-day operations under ATU’s Quality Assurance oversight, including handling applicant queries, student support, and finance-related matters.

The programme aims to develop expert-level understanding of UX and innovation, connecting design thinking with emerging technologies. It prepares students to lead user-focused projects that drive meaningful digital experiences and innovation in business contexts.