The MSc Management and Marketing course will cultivate students' managerial skills in a hands-on marketing context. The course modules will provide vital insights into the function of management, strategic and international marketing, particularly the role of social media, and the benefits of understanding consumer behavior in small and medium-sized enterprises and blue-chip organizations.
Students could work on a live consultancy project, which will expose them to potential employers and industry contacts, or they could choose to specialize in a particular area of management or marketing when researching and writing their dissertation.
Learners on this Master's course will have access to the bespoke Professional Suite, which replicates a realistic working environment. They will nurture their analytical and communication skills working on live briefs so they can excel in their degree and realize their potential. In addition to this, LSBU's Marketing Society brings like-minded students together in an informal atmosphere for lectures, trips and discussions that can further inspire and inform learning.
The University hosts guest lectures open to students, businesses, professionals, alumni and staff, where everyone can gain insight from industry experts, leading business figures and entrepreneurs who are invited to speak across a range of subjects including business and management, leadership, marketing, PR, economics, finance, accounting, and HR.
The MSc Management and Marketing graduates have the expertise and marketing knowledge required to work at a managerial level in any organization, manage a marketing team. They could also run their own business or work as a freelance management consultant.
