This BSc (Hons) Business Management (Business Analytics pathway) course will help students to develop business analytics skills, which are highly sought after in today’s challenging economic environment. By enrolling on this programme, they'll have the opportunity to study both the latest academic research and industry trends in this dynamic field.
The course offers a variety of exciting modules such as classical business analytics, big data analytics methods and tools applied in the business world in addition to cutting-edge modules such as AI for business.
Students will have the opportunity to engage in real-life cases through guest speakers from top organisations, visits and internship possibilities, and a final year business challenge, which will allow them to explore more advanced business analytics topics of your choice.