3-Term Pathway - Undergraduate Foundation Program - Business - Bachelor of Science (Honours) - Consumer Behaviour & Marketing

At ONCAMPUS Reading, students are given the opportunity to prepare for degree study and are guaranteed progression to a variety of undergraduate degrees at the University of Reading. This program is specifically designed for international students who have completed their senior secondary education, aiming to help them successfully enter undergraduate studies at the University of Reading. Upon successful completion of the University Foundation Program with the required level of attainment in all academic areas and the necessary English language score, students will have the chance to seamlessly transition to a suitable undergraduate program at the University of Reading. The University Foundation Program is aligned with NQF level 3, which is equivalent to A level standard in the United Kingdom.

Typically, most programs last for one academic year, divided into three terms consisting of seven to eight weeks of teaching and one week for examinations. Students can expect to engage in 21 to 25 hours of classroom-based study each week on average.

The BSc Consumer Behaviour and Marketing course offered at ONCAMPUS Reading provides students with a comprehensive understanding of consumer behavior and its crucial role in marketing and policy formulation.