Double Degree - Bachelor of Science - Physics & Bachelor of Business Administration - Marketing (Optional Co-op)
4401 University Drive, Lethbridge, Canada
369088
Last updated: 23/04/2025
About Double Degree - Bachelor of Science - Physics & Bachelor of Business Administration - Marketing (Optional Co-op)
With a combined Bachelor of Arts/Bachelor of Management (B.A./B.Mgt.) or a Bachelor of Science/Bachelor of Management (B.Sc./B.Mgt.) degree, students can explore a multitude of interests and careers. For example, for candidates who are interested in managing an art gallery, they can major in art and general management. For those who are interested in sports marketing, they can major in kinesiology and marketing.
The Combined B.A./B.Mgt. or B.Sc./B.Mgt. degree program takes five years (50 courses) to complete and leads to the conferral of two degrees.
Physics is the study of matter and energy at all scales, from the sub-nuclear to the dimensions of the universe. It is the fundamental science — all other sciences and technologies rely on the principles of physics.
Physics involves observing and understanding natural phenomena. It is evident in the world in everything from the seasons, the motion of objects, the flight of birds, the night sky and the weather, to lasers, electronics and the technology society relies on today.
Physics is very much a “hands-on” science, so the most effective way for students to learn the subject is to actually do physics. Astronomy teaches them how to study objects at a distance and interpret the information gathered. This helps people begin to understand the universe. The skills students will learn in astronomy are also applicable to remote sensing and its application to environmental problems.
Marketing, a combination of art and science, is the core of any business. It helps identify consumer needs; guides the development of new products, services or communications strategies ensuring products and services are available where and when consumers want them; determines prices; and has the ability to adjust all of these for domestic and international markets. Almost one-third of North Americans are employed in marketing or marketing-related positions.
Marketers themselves are the crucial link between an organization, their suppliers and their end-users, building relationships that benefit all parties. Marketers must have a strong understanding of the customer, whether an individual or an organization so they can effectively advise on all aspects of marketing.
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