Master of Science - Marketing and Brand Management (Placement Year)

The Master of Science in Marketing and Brand Management with Placement Year is designed to develop professionals capable of building, managing, and enhancing brand identity in highly competitive markets. The program blends strategic marketing theory with creative branding practices, emphasizing consumer behavior, integrated marketing communications, and digital engagement. Through practical projects and case studies, students gain insight into brand equity and long-term value creation. The placement year offers students a unique opportunity to apply these concepts in real business environments, gaining practical experience and improving their employability.