The lecture series for this course will follow two interdependent, integrated streams. One will develop students’ historical, theoretical and critical awareness of the relationship between arts, cultural entrepreneurship and business management from a variety of viewpoints – film, music, dance, theatre, festival, gallery etc. The other series will be more professionally focused exploring the changing environment with respect to business methods (finance, planning and the law), and marketing and branding strategies within the creative industries.
The practical seminars and workshops for the course will focus around important case studies to highlight different business models within the creative industries from SMEs to national organizations as well as allowing an opportunity to explore important, innovative approaches to marketing and communications strategies within the sector.
Creative Writing at Liverpool Hope will give students the chance to experience the joys of crafting the written word. The degree focuses on developing them as a writer of poetry and prose (fiction and creative non-fiction), across the broad field of literature (poems, short stories, novels, reflective and critical essays). Professional writing - reviews, blogs and articles for different kinds of media - is also studied. Our focus on creativity and employability means they will be able to produce engaging, innovative and marketable texts.
