Program Description
Bournemouth University developed this dynamic course following extensive consultation with numerous industry bodies and various national governing bodies; the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) and commercial sport operators to make sure it’s as relevant as possible to the ever-changing sports industry.
As a result, this course has a blend of academic and practical elements combining to produce critically-informed and well-rounded graduates who are ready to manage, influence and lead in the world of work. The course covers a detailed understanding of sport, management, marketing, leadership, finance and business principles with an appreciation of the complex global social contexts in which these operate.
Students will gain varied practical experience throughout your course thanks to your flexible work placement. They can either complete a minimum 30-week placement or a short 6-week placement. The work placement provides them with a fantastic opportunity to put their learning into practice and make professional connections.
BU has developed an international reputation in a number of fields, and continue to shape sport research and practice. BU undertakes a range of collaborative projects with local and international partners and we provide opportunities for students to engage in educational, research and work activities with global partner institutions in, for example, USA, Germany, Holland, Norway and Australia.