Bachelor of Arts - Communication Arts - Multimedia - Journalism

The Bachelor of Arts in Communication Arts at the School of Media and Design readies students for careers in a seemingly infinite number of industries and roles. With an emphasis on theory, hands-on learning, media fluency, production and ethics, the Communication Arts undergraduate program offers the 360-degree preparation they need to become successful, professional communicators.

The Communication Arts program provides rigorous and engaging courses from experienced scholars, educators, and industry professionals that prepare students for diverse careers in media and communication. Specifically, the program develops technical and practical skills in production, broadcasting, film, journalism, and strategic and corporate communication. The demands of the world and industries require a holistic approach to student success that fosters both relational confidence and technical competence to transform their potential into mastery and opportunity.

The Multimedia concentration prepares students to examine and gain hands-on understanding of publishing, from page layout and printing to convergent media production, to emerging media. Students may pursue a convergent media track, a journalism track that explores the nature of news and reporting across multiple platforms including broadcast, print and digital, or a production track that explores the depth and breadth of media production, including scriptwriting, lighting, editing, cinematography, producing and directing, and more.