The course delves into the realm of business communication, catering to communication researchers, company managers, marketers, and those intrigued by the interplay between language and professional settings.
By merging the knowledge of the School of English and the Nottingham University Business School, a diverse array of professional communication aspects are unveiled. Participants will delve into how linguistic analysis can enhance business communication, such as dissecting the effectiveness of advertisements, business meetings, and mission statements in conveying their intended messages. The impact of visual elements like photographs and diagrams on message interpretation will also be explored.
Opportunities include presenting business concepts to simulated investment panels, crafting blogs for a business readership, and producing video-based investment pitches.