International Direct - Bachelor of Science - Marketing

International Direct

International direct admission is for international students with advanced English-language skills. It focuses on academic, cultural, and professional growth so students can excel in school—and prepare for a successful future.

International direct students receive:

• Exclusive and rigorous academic coursework
• Priority access to in-demand courses that fit their interests
• Guidance from academic advisors and mentors
• Career development and networking opportunities
• Intensive classes with domestic students

Bachelor of Science - Marketing

With a Marketing BS, students will learn to understand consumer behavior, enabling them to develop compelling brand strategies and execute data-driven marketing campaigns. They will learn from experienced faculty and industry professionals, gaining expertise in digital marketing, market research, and strategic communication, which will equip them for a dynamic career in the ever-evolving marketing landscape.

In this program, students will:

• Learn key marketing principles, including branding, market research, and consumer behavior.
• Develop creative and analytical skills to craft effective marketing strategies.
• Gain hands-on experience through case studies, real-world projects, and digital marketing tools.