Program Description
A degree in Fashion and Apparel Merchandising allows students to be creative and prepares them for a career as a buyer, product developer, retail manager, visual merchandiser, wholesale sales representative, stylist, marketing and promotion specialist, and many others. The degree's hands-on approach to learning uses updated industry technology, field trips and guest speakers from industry. Fashion majors choose a minor in marketing or business administration to strengthen their business skills and maximize their resume. The American Association of Family and Consumer Sciences nationally accredits this program.
Students obtain knowledge in the classroom and then apply it in real-world projects. Final results of projects are similar to work done in the industry. Students will create a digital product line, digital portfolio, store visual plans, social media materials, and other projects using updated software and technology, just like the professionals use. They will have access to WGSN, the top trend forecasting service used by Fortune 500 companies, for trend research, as well as to the newest garment designs, prints, and colors for product development. In addition, students will have access to sewing and embroidery machines, 3D printers, die cutting machines, a computer lab, visual merchandising equipment, and store and product design software.