Master of Science - Marketing Intelligence
About Master of Science - Marketing Intelligence
Marketing intelligence is the integration of marketing research, strategy, analytics, data management and interactive marketing. Towson University's master's degree program in marketing intelligence with an embedded graduate certificate in interactive marketing is designed with an applied, experiential learning focus based on industry needs. Through rigorous coursework and hands-on research, you will learn how to acquire, analyze and utilize marketing data and gain the experience necessary to enter high-level positions responsible for strategic decisions.
As a graduate of Towson University’s marketing intelligence master’s program students will have that diverse skill set and be qualified for jobs such as:
- Marketing intelligence analyst
- Digital marketing manager
- Marketing research analyst
- Customer insight specialist
Similar Programs
Master of Science - Actuarial Science and Predictive Analytics
Master of Science - Applied Information Technology - Database Management Systems
Master of Professional Studies - Analytics - Applied Machine Intelligence
ApplyBoard Services
International Student GIC Program
Obtain your GIC from one of Canada’s largest banks without any processing fees.
ApplyBoard Loans Services
Don’t let a lack of funds keep you from achieving your dreams. Jumpstart your (or your student’s) educational journey with ApplyBoard Student Loans.
Study in Towson University & Achieve Your Dreams
