
Bachelor of Arts - Immersive Media and Mixed Reality - Interactive Media & Animation







About Bachelor of Arts - Immersive Media and Mixed Reality - Interactive Media & Animation
The Immersive Media & Mixed Reality degree, students learn to communicate effectively with the latest in immersive media. Working in NeXReality Lab, students prepare for creative careers in the emerging field of interactive communication.
The interdisciplinary immersive media & mixed reality (IMMR) degree program provides an exceptional opportunity to combine new forms of artistic expression, creative technology and innovative approaches to media management.
This program aims to open up possibilities, raise questions and engage with human creativity. The fundamental philosophy of the program is to inspire digital expression to enhance human experience through the interconnections among people, new media arts and emerging technologies of communication.
Practical work merges technology with creativity, providing opportunities for collaboration in the following areas:
- VR/AR/XR creation
- Animation and special effects
- Interactive media design
- Artificial intelligence
- Electronic music
- Innovation and entrepreneurship
- Social media management; and
- Physical computing
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