Master of Science - Strategy, Enterprise and Innovation
Wellington Quay Campus,16-19 Wellington Quay,Dublin 2, Dublin, Ireland
386688
Last updated: 25/04/2025
About Master of Science - Strategy, Enterprise and Innovation
This full-time MSc programme prepares students to thrive in competitive and fast-changing business environments. It develops advanced expertise in strategic planning, innovation, analytics, and organisational leadership – essential skills for high-impact roles in the business world.
Participants explore key areas such as strategic management, data analytics, transformation, and enterprise innovation. Through real-world case studies and a work-based research project, they gain practical insights into what drives business success and how to lead organisations effectively.
The Master of Science in Strategy, Enterprise and Innovation is delivered within the Atlantic Technological University (ATU) Quality Assurance and Enhancement framework and is awarded by ATU. IBAT Dublin oversees the day-to-day operations under ATU’s Quality Assurance oversight, including applicant processing, student support, and finance-related services.
This programme blends advanced business theory with hands-on practice to build leadership capability and entrepreneurial thinking. It empowers learners to develop, implement and evaluate strategic initiatives in diverse organisational settings.
Graduates of this programme will be able to:
- Critically evaluate strategic analysis, vision and implementation tools
- Design a customer journey map to enhance user experience
- Apply data analytics tools like Tableau, Excel or SPSS to business problems
- Understand how to manage the employee experience in a strategic context
- Review and present academic literature on a chosen research topic
- Recognise key challenges in organisational transformation and change
- Evaluate how to lead for innovation and foster a culture of creativity
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