Master of Science - Social Media and Influencer Marketing

The MSc in Social Media and Influencer Marketing  equips students with the process of launching and managing a business that leverages creative skills, ideas, or artistic expression to generate revenue and achieve business objectives. It involves transforming creative talents and passions into products, services, or content with the aim of building a brand and making a profit. This can encompass various creative fields like art, music, design, writing, and more

This program prioritizes both theoretical knowledge and practical application, ensuring students are fully prepared to make a significant impact in the global business landscape.

Students will enhance their management knowledge and acquire application-specific specialization skills through real-world challenges and practical experiences.

Influencer marketing involves partnering with individuals who have established credibility and an engaged audience on social media. 

Brands directly manage their presence on social media, posting content, interacting with followers, and running paid advertising campaigns.