The Food Tourism Entrepreneurship program will prepare graduates to harness local economies and cultures of food and drink production and consumption, and channel them into successful and resilient tourism “experience” enterprises. Geared towards diploma and degree graduates who want to specialize in food tourism development and entrepreneurship, this three-semester program builds on the strengths of George Brown's School of Hospitality & Tourism Management and the Chef School. Business graduates may also be interested in pathways in this field.
Students will learn to:
- Connect and work with businesses, communities and associations in municipal, regional, provincial, national and international locations.
- Support local economies by fostering relationships with stakeholders in agriculture, hospitality, tourism and agritourism.
- Bring creative entrepreneurship skills to the small and medium businesses that make up the food tourism sector.
- Continue to provide consumers with "taste of place" experiences that build on new business models and opportunities.
- Develop the partnerships and tools to generate, capture, communicate and market unique experiences that speak to consumer values of sustainability and traceability.
