The Academic Accelerator Program (AAP) is a two-semester program designed specifically for students who are ready to succeed in immersive English-speaking classrooms, but who also want the benefit of English-language and student support to help them thrive. The program curriculum offers a balance of university-wide and AAP-exclusive courses, with English-language course supplements that equip students with the practical, subject-specific vocabulary and skills they need to excel in their coursework. Students may enter the program in the spring, summer or fall. Upon completion of the program, students progress into the second year of their undergraduate education with a full year’s worth of academic credits.
Adelphi University Bachelor of Science in Marketing program provides a broad business education with an emphasis on professional training for the development of marketing strategies and the management of marketing operations. Graduates are able to integrate smart, innovative business strategies that add value to the business world.
Courses in the program teach you to apply conceptual principles and use marketing managerial techniques. The goal is to help students become an informed and engaged marketing professional. During the course of their studies, they will gain experience in tasks like the following:
- Environmental analysis
- Product development
- Branding
- Packaging
- Pricing
- Marketing channel development
- Physical distribution
- Advertising
- Sales promotion
- Customer service